Today, the name Vadilal conjures images of lip-smacking ice cream in a whole gamut of flavours. Vadilal stands for quality, availability and a range of varieties with the state-of-the-art machinery and equipment. It has, however, been a long journey for the group, which traces its origins way back to 1907, when an unassuming gentleman, Vadilal Gandhi, the great-grand father of Virendra R Gandhi, Rajesh R Gandhi and Devanshu L Gandhi, started a soda fountain. He passed on the business to his son, Ranchod Lal, who ran a one-man show and, with a hand cranked machine, started a small retail outlet in 1926. Eventually, Ranchod Lal's sons, Ramchandra and Lakshman, inherited the business and they were instrumental in giving a new direction to the company. The duo imparted a new vision to the venture and infused a spirit of taking calculated risk into the company. As a result, by the 1970s, the Vadilal Company had already evolved into a modern corporate entity.

"In 1972-73, the company had 8-10 outlets in Ahmedabad. Gradually, it started moving from the city to other parts of Gujarat. By 1985, the company reached out to the neighboring states like Rajasthan and Madhya Pradesh. But, the process of expansion was undertaken and executed very methodically. And, we spent five to six years in spreading our business and then consolidating it," says Shri Ramchandrabhai Gandhi (Chairman).

“To become an Indian MNC in frozen foods”.

“To provide products and services at an affordable price without compromising the quality,” says Shri Ramchandrabhai Gandhi